PGDM

Course Curriculum

The program will have 39 papers to be covered in Six trimesters. Besides 23 core courses, 10 first elective courses and 4 second elective courses, there will be 2 more courses carrying 100 marks each viz. 1. Summer Training &Report and 2. Dissertation and Viva Voce. After three terms a student is required to undergo summer training for 8 weeks in a designated company arranged by the institute carrying 100 marks. Before the completion of the program a student has to submit a dissertation report on a subject mutually decided by the student and his/her guide carrying 100 marks. During 1st & 2nd terms of study, students are exposed to all core subjects underlying the concepts and practices of management in various organizations and the electives are offered from 3rd term onwards. The areas of electives are:

• Marketing
• Finance
• HRDM
• Information Management
• Retail Management

• Term-I (Core Courses)

  Organisational Behaviour-I (OB-I)
  Business Communication-I (BC-I)
  IT Skills for Managers (ISM)
  Quantitative Methods-I (QM-I)
  Managerial Economics (ME)
  Financial Accounting (FA)
  Legal Aspects of Business (LAB)

  Term-II (Core Courses)

  Organisational Behaviour-II (OB-II)
  Business Communication-II (BC-II)
  Marketing Management-I (MM-I)
  Quantitative Methods-II (QM-II)
  Financial Management (FM)
  Economic Environment of Business (EEB)
  Human Resources Management (HRM)
  Modern Retail Management (MRM)

  Term-III (Core Courses)

  Research Methodology (RM)
  Business Ethics & Corporate Governance (BECG)
  Marketing Management – II (MM-II)
  Financial Market & Services (FMS)

  Term-III (Electives)

  Area : Marketing
  Channel Management
  Services Marketing (SM)

  Area : Finance
  Retail Banking (RTB)
  Insurance & Risk Management (IRM)

  Area : HRDM
  Manpower Planning (MP)
  Learning & Development (LD)

  Area : Information Management
  Business Data Management System (BDM)
  Business Intelligence (BI)

  Area : Retail Management
  Retail Store Operations (RSO)
  Visual Merchandising (VM)

  Term-IV (Core Courses)

  Summer Internship & Report (SIR)
  Operations Management (OM)
  Cost & Management Accounting (COMA)

  Term-IV (Electives)

  Area : Marketing
  Consumer Behaviour (CB)
  Social Marketing (SOM)
  Brand Management (BM)
  Business to Business Marketing (BBM)
  Rural Marketing (RUMA)
  Supply Chain & Logistics Management (SCLM)
  International Marketing (IM)

  Area : Finance
  Risk Management in Banks (RMB)
  Practices of Insurance (PI)
  Direct Tax Planning (DTP)
  Security Analysis & Portfolio Management (SAPM)
  Leasing & Hire Purchase (LHP)
  Fixed Income Market (FIM)
  Micro Finance (MIF)
  Credit Management (CDM)
  Financial Econometrics (FE)
  Management of Small & Medium Enterprises (MSME)
  Financial Statement Analysis (FSA)

  Area : HRDM
  Organizational Change & Development (OCD)
  Performance Management (PFM)
  Compensation & Reward Management (COM)
  Labour Legislation-I (LL-I)
  Strategic HRM (SHR)
  Competency Mapping (CM)
  Leadership & Emotional Intelligence (LEI)
  Role of HR in Knowledge Management (RHKM)
  Labour Economics (LE)
  Counselling Skill for Managers (CSM)

• Area : Information Management
  Enterprise Resource Computing (ERC)
  E-Business (EB)
  IT Strategy and Planning (ISP)
  Software Project Management (SPM)
  Enterprise Architecture (EA)
  Information Systems Analysis and Design (ISD)
  Problem Solving & Decision Making (PSM)

  Area : Retail Management
  Buying & Merchandising (BNM)
  Mall Management (MLM)
  Category Management (CM)
  Brand Management (BM)
  Consumer Behaviour (CB)
  Enterprise Resource Management (ERM)
  Supply Chain & Logistics Management (SCLM)

  Term-V (Electives)

  Area : Marketing)
  Customer Relationship Management (CRM)
  Advertising and Sales Promotion (ASP)
  Marketing Research (MR)
  Selling & Sales Management (SSM)
  Marketing and Creativity (MC)
  E-Marketing (EM)
  Product & Innovation Marketing (PDM)

  Area : Finance
  Financial Derivatives (FD)
  Merger, Acquisition & Corporate Restructuring (MACR)
  Investment Options & Financial Planning (IFP)
  International Finance (IF)
  Treasury Management (TRM)
  Mutual Fund (MTF)
  Indirect Taxation (IDT)
  Entrepreneurship. Development (ED)

  Area : HRDM
  Labour Legislation-II (LL-II)
  Employee Relations (ER)
  New Age HR Interventions (NHI)
  International HRM (IHR)
  Participative Management (PM)
  Industrial Jurisprudence (IJ)
  People Capability Maturity Model (PCMM)
  Occupational Testing (OT)

  Area : Information Management
  IT Outsourcing (ITO)
  Knowledge Management (KM)
  Business Decision Support System (BDS)
  M-Commerce (MC)
  Business Data Networks (BDN)

  Area : Retail Management
  Retail Customer Services (RCS)
  Store Planning, Design & Layout (SPDL)
  E-Retailing (ER)
  Customer Relationship Management (CRM)
  Advertising and Sales Promotion (ASP)
  Retail Franchising (RF)
  Financial Services Retailing (FSR)

  Term-VI (Core Courses)

  Corporate Policy & Strategic Management (CPSM)
  Management Information Systems (MIS)
  Dissertation & Viva-Voce (DVV)
  International Business (IB)
  Advanced Operations Management (AOM)
  
  
  
  
  
  
  
  
  
  
  
  
  
  

  N.B. : Courses in Italics are half credit courses