Courses Offered

• Consumer Behaviour
• Retail Buying and Merchandising
• Operation Research and Management
• Retail Management
• Research Methodology
• Mall Management
• Marketing Management
• Retail Store Operation
• Travel and Tourism Services Management
• Quantitative Techniques

EDUCATION

• Master of Business Studies (Marketing)
• B.E. (Mining)

Research Interest

• Customer Experience Management
• Customer Relationship Management
• Brand Management
• Six Sigma
• Industrial Pollution Management

Selected Publications

• POS Communication: Branding retail through a blend of technology and management
• Role of branding in Customer Experience Management: Emergence of Organized Indian Retailing
• Branding imperatives in the wheel of retailing: Indian perspectives

Academic Experience

• As an Associate Professor in the area of Marketing at Institute of Management & Information Science (IMIS) since June, 2006
• As Senior Faculty Member under ICFAI University
  

Other Professional Experience

• As a Functional Consultant (CRM) with Oracle Partners
• As a Commercial Officer (Technical) with Shree Durga Ispat Udyog
  

Other Interests

• Ad Copywriting
• Training and Consultancy in the areas of sales and quality control